Tropicana orange juice – now with anchovies!
17 Sep
Just read this very interesting New York Times article about nutraceuticals.
Neutra-what?
“These additives are often called nutraceuticals, broadly defined as ingredients that are derived from food, and that offer health benefits associated with that food.”
An orange is good for you. So are anchovies. Add them together and voila, you have orange juice laced with anchovies. Go Tropicana. You are very smart. So are you, whoever thought of Coke with vitamins.
“Orange juice laced with anchovies is one example of the latest way major food companies are competing for health-conscious consumers: plugging one food into another and claiming the health benefits of both.”
I’d rather just eat an orange instead! If you want nutrients of something, then go to the source. Who needs this removing of enzymes and adding it to something else? It’s called natural. =)
Don’t even get me started on 100 calorie packs.
Read the rest of the article here.
