Real TimTam vs. Pepperidge Farm brand

2 Jan

Happy new year! I hope everyone had a safe and fun celebration into 2009! I also want to welcome those you came on the site through the new Facebook page. Welcome aboard!

After I publicly declared my love for these Australian delights, I’ve received a couple of emails about how Pepperidge Farm had come up with their own version for a limited time.

I had both brands at my disposal so I decided to go for a taste test. Is the Pepperidge Farm brand really just as good as the original?

Here we have both cookies, broken in half:

They look the same to me. They also smell the same as well.

But the most important thing is the taste.

The only major difference that I’ve found was that the Pepperidge Farm Tim Tams were much sweeter than the originals. The chocolate filling was also more cake-like, unsuccessfully mimicking the subtle yet crunchy flavors of the original Tim Tam.

The original Tim Tams stand alone, like the cheese in that song Farmer in the Dale.

Here is a photo of the ingredients list:

Sorry it’s hard to read, but the ingredients are definitely not the same either!

Verdict: The only Tim Tams I could find in NYC are at Tuck Shop, costing a whopping $6 when available (they run out really quickly), there is a cheaper alternative that can easily be found at Target for a limited time for about half of the cost. However, they’re not as good. I might have to just wait until I return to Australia one day and buy every box of Tim Tams they have. :)

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  • http://www.myspace.com/catesong cate

    I bet these Tom Toms taste good with coffee. yummmmm.

  • ambitious

    Cate you are hilarious!!! Tim Tams… hahahaa. =)

  • http://pepperidgefarm.com Geri

    Hello,
    I am the Communications Manager at Pepperidge Farm and wanted to let you know that Arnott’s the maker of Tim Tam in Australia, is Pepperidge Farm’s sister company. They made the Tim Tam product for us and we had it packaged under the Pepperidge Farm brand and shipped to the U.S. They are the same product.

    Sincerely,
    Geri

  • Sue

    Geri –

    I am wondering if Arnott’s tweaked the recipe to cater for what they think is the American market’s taste? I have heard several reports that the Pepperidge Farm version is sweeter than the Arnott’s version.

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